From Factory to Brand. From Product to Presence.
CSP had the innovation—patents, craftsmanship, superior product design. But branding? Almost nonexistent.
With a major U.S. trade show ahead, the transformation had to be bold and immediate. A new logo, refined identity, premium product photography, and a sleek catalog replaced outdated materials. The result? A brand reborn.
Existing clients took notice. New opportunities opened. CSP wasn’t just a manufacturer anymore—it became a recognized industry leader.